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Sotheby's International Realty
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A continuous presence

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Social media

Sotheby's International Realty is implementing a powerful digital strategy on social networks. This effective communication tool encourages real-time interaction and forges lasting links with a global audience. The brand has 1 million subscribers.


Our numerous Facebook pages total more than 125,000 subscribers, generating several million impressions each month and boasting more than 188,000 followers.

Sotheby's International Realty YouTube channel: Leader in prestige real estate

Our YouTube channel has over 400,000 followers and offers a collection of several thousand property videos with over 88 million video views. It is also the most followed real estate channel for luxury property.

Instagram account

With a community of over 430,000 followers, our Instagram account is one of the most well-known and followed channels in the prestige property sector. It offers a prestigious showcase for a careful and exclusive selection of the most beautiful properties in the four corners of the world.

This active, daily presence on social networks highlights our exceptional properties and amplifies their distribution through collaboration with influencers.